The forge is $3400 with WA sales tax and the cooler is $800. But since OCP is real close I didn't have to pay the $100 for shipping. The only expenses left is to wire up the power cord. They don't come with one, just a junction box and copper screw terminals. Then I need some hose fittings to connect the cooler up.
They will heat up lengths of steel by moving the steel back and forth within the coil. Most of the videos posted show just whats inside the coil to illustrate the speed.
This vid shows how it heats lengths very quickly.